Business, Local SEO, Marketing, Paid Ads, SEO, Traffic
In today’s digital age, businesses have more tools than ever to attract customers and grow their online presence. Two of the most powerful strategies are Search Engine Optimization (SEO) and Paid Advertising. Understanding the key differences between these approaches...
Google, Local SEO, Reviews
The Strategy of Review Gating In the current digital marketing environment, the practice of review gating has gained significant attention. This strategy involves businesses encouraging only satisfied customers to post reviews on platforms like Google or selectively...
Google, Local SEO, Reviews, Traffic
As a local roofing company your best customers may be your neighbors. In order for them to find you, it’s crucial to have a dynamic presence online. While your website, word-of-mouth and personal referrals give you a leg up when it comes to drumming up business,...
Google, Local SEO, Marketing, Reviews
When marketing a local business online, the number one goal is to increase search engine ranking. Google looks at three key metrics when evaluating a site for positioning, which are Authority Trust Age We’ve outlined below, five free and easy to follow online...
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