Google, Local SEO, Reviews
The Strategy of Review Gating In the current digital marketing environment, the practice of review gating has gained significant attention. This strategy involves businesses encouraging only satisfied customers to post reviews on platforms like Google or selectively...
Google, Local SEO, Reviews, Traffic
As a local roofing company your best customers may be your neighbors. In order for them to find you, it’s crucial to have a dynamic presence online. While your website, word-of-mouth and personal referrals give you a leg up when it comes to drumming up business,...
Google, Local SEO, Marketing, Reviews
When marketing a local business online, the number one goal is to increase search engine ranking. Google looks at three key metrics when evaluating a site for positioning, which are Authority Trust Age We’ve outlined below, five free and easy to follow online...
Lead Generation, Marketing, Reviews, Social Media
Managing a successful roofing company means bringing in a constant stream of leads to improve the number of jobs you book. Since the roofing industry is always on-demand and not a business where repeat customers are scarce, your roofer marketing strategy is vital. How...