Articles
3 Ways Your Website Can Save You Time and Money
After spending the last 16 years helping over 100 businesses gain more value from their websites and online presence, I have uncovered some key points to leverage their investment of time and money. Websites have problems One of the top problems I encounter when...
5 Free Local Online Marketing Tips
When marketing a local business online, the number one goal is to increase search engine ranking. Google looks at three key metrics when evaluating a site for positioning, which are Authority Trust Age We’ve outlined below, five free and easy to follow online...
How to Setup a Business Page on Google+ (Video)
In the instructional video below we'll show you how to setup your business listing on Google Plus, Google Search, and Google Maps. The video is for the current Google+ Classic interface. We'll be posting an updated video for the new Google+ look soon. Video ...
Top 3 Ways to Increase Local Traffic
As a local roofing company your best customers may be your neighbors. In order for them to find you, it's crucial to have a dynamic presence online. While your website, word-of-mouth and personal referrals give you a leg up when it comes to drumming up business,...
Generating New Exclusive Leads without Ads
The path to more organic (not paid) leads consists of two main pieces, 1) your website, and 2) your Google Business Profile (GBP). With some elbow grease, technical revisions, and a little bit of patience, the combination of the two can deliver a steady flow of leads....
You Should Respond to Your Negative Reviews
Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer, but all the sets of eyes that come afterward. Seeing a business handle a particularly...